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I will never forget the summer of 1993. I was so excited when I serviced my first bulk candy vending machine and counted the quarters. I was amazed
at how quickly the quarters added up into big bucks!
As I
became more experienced, I found that the first couple months after I first placed a candy machine at a new location were the best, then the sales typically began to decline. Sometimes a
lot! I
realized that what I needed was a machine that would let customers play an exciting game with
their gumball before it was vended. The game's novelty would
encourage customers to purchase a gumball each time they saw the
machine. This would keep the machine's revenue from dropping off because most people would
be challenged to see if they could beat their last score.
What I
didn't realize was that some people would buy more than one gumball at
each visit because they enjoyed the challenging game so much.
These repeat
plays increased the number of vends for the location
and made my per location sales higher than I expected.
This was during the era of the
"giant" machines that had become commonplace in malls and
large stores. These "giants" were quite
profitable, but their huge size made them unsuitable for most
locations. I researched
extensively and found that there were no interactive machines
available. What I did find were a couple of different brands of boxy, expensive, motorized
kinetics, but they weren't any more interactive than the "giants"
or "spirals" and they cost several thousand dollars. I also
discovered, when I talked to a route owner that had several motorized
machines, that the motors and moving parts required frequent, complicated maintenance.
I decided that
this was an opportunity I couldn't pass up. In March of 1994 I set out to build a sports game
vending machine that would address the points I discovered in my
research. The machine had to be small enough to fit in most any
location, be affordable, reliable, non-electric and simple to maintain. I built
a few prototype basketball machines and located them in July of
1995. The locations I got for the prototype machines were in a
regional mall in Mobile, Alabama. After the first month I knew I
was onto something - customers loved the interactive game!
The machine did better than any other type of machine I had ever
owned.
The management of the location even
commented that the commission they received far exceeded their typical
return on coin-operated machines. I have a
referral letter from that mall that I am very proud of to this day.
To show you what type of quality we build into our machines,
that prototype machine is still in operation today, ten years later!
Over
the years I have continued to refine the design of the machines, and
has sold over 11,000 machines in Canada, the United
States and Mexico. Our newest machines are small enough
that they are easy to deliver to locations using just my car.
I can fit 5 in my Nissan Altima with no problem.
When I deliver or pick up some of the other machines I use on my
route, I have to use
a truck or utility trailer.
While
discussing the size of our machines, there is an interesting point I
must tell you about. There have been a few instances when a
location has requested that I replace a large interactive machine at
their business with a smaller one (to save space). What I
experienced really surprised me. The smaller machines seem to do just as well as the larger
more expensive machines do at the same location.
So
basically, here is what my experiences have taught me:
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Only
buy factory direct. Don't buy machines from middlemen.
Their 2-3 times markup will only mean that I have to wait 2-3
times longer for the machine to pay for itself.
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Interactive
machines typically make four times more than standard venders when
side-by-side at
the same location. We
have even had interactive machines on our route that outperformed
candy machines an amazing 10 to 1. I rarely buy regular candy or gumball
vending machines
unless I am mounting them on a rack beside my interactive machine to
increase customers candy options. "Plain old"
candy machines are only
average in their ability to attract customers and are difficult to
locate because there are already so many of them out there.
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Any
location that has a candy machine is a great potential location
for an interactive machine. The interactive game feature
of our machines is so different and exciting, many business owners
are willing to let you place a machine at their location right
next to a candy machine they already have. Try this with a
regular candy machine! Because regular candy machines are
already everywhere, and because businesses don't have any need for
more than one, they will be less likely to let you place another
candy machine next to a machine they already have.
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Spending
more money on bigger machines doesn't improve my route's
profitability. 's
interactive machines do as well at any given location as the
larger, more costly machines you might find elsewhere.
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And
obviously, the more locations I have the better.
Buying affordable interactive machines is a great way to grow my
route. The less expensive each machine is (as long as it is
interactive and high quality) the more machines I can have working for me.
From
the day you place them on location, these machines are real money makers!
But don't just take my word for it. Check out our testimonials page
to read what our customers have to say. Our prices are so affordable, you can't afford not to try
them out! Call
us at (800) 591-0486 and ask for
a "Great Deal" package.
It
is time for you to start out on the road to your success!
Sincerely,
Steven
Schneider
Founder of .
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